Established in 2009 in Yangzhou, China, Rainbow began its journey with a single, ambitious order of 100,000 plush toys.
From those modest beginnings, we have grown into a leading manufacturer with fully integrated production facilities in China and Vietnam, employing over 1,200 dedicated staff members. Today, we manage every stage of production in-house, from injection molding and electronics assembly to plush manufacturing, ensuring the highest standards of quality and reliability.
The name “Rainbow” reflects our core value: trust. Inspired by the rainbow as a timeless symbol of promise and covenant, we are committed to building lasting relationships based on honesty, transparency, and mutual respect with our partners, customers, and team members.
As an official manufacturing partner of globally renowned brands including Disney, Universal, and Nickelodeon, we proudly supply high-quality toys to major retailers such as Walmart, Target, Auchan, and Carrefour across the United States, Europe, Australia, and beyond.
We take great pride in our achievements and remain dedicated to spreading joy to children and families worldwide, always guided by integrity and trust in everything we do.